Date

25th May 2016

Location

THE ROYALE CHULAN HOTEL, KUALA LUMPUR

Remaining

50 EARLY BIRD TICKETS

Speakers

20 International Speakers

What's about event / about the event



The 6th Asia eCommerce Conference welcome the sixth year after the first, and this time brought together prominent speakers, passionate sponsors, delegates, inspiring leaders across the horizon from various industries to the best unity on 25th May 2016.

The conference itself will reveal that we have a long way to go still. eCommerce business by web or mobile are by no means converged yet, or perhaps in perfect way! Through our keynotes, you will have constructive access about the transformative, penetrating e-commerce in SEA landscape. Not forget to mention the sharing on insightful life journey and challenges from the people that have built empires.

This event is not just about talks and speeches. We believe in doing the things people really cherish - creating a valuable platform to enable you to build a network of trusted contacts and inject yourself with novel ideas and innovation. eCommerce is globally focused when and where you have an intelligent conversation with prospects, investors or key leaders in our conference. Every human-to-human engagement is your multitude opportunities to level up your e-commerce force.

We are at the forefront. Let's start with this Conference.


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Conference Event Schedule / dont forget it

Seamless thought-leading, idea-flowing, inspirational keynotes and panel sessions on overall e-commerce emergence as an entire new, exclusive element within the region and finally beyond the international border.

TIGER WANG,
COUNTRY MANAGER, GLOBAL BUSINESS DEVELOPMENT OF ALIBABA.COM

Keynote 1 - Ecommerce: Are we all geared up for the new future?

The rise to significance of e-commerce business model will change everything for brick-and-mortar retailers who have a store in geographical presence. This session tells you what are the obstacles, routes and out-of-expectation turns to get your business thoroughly future secured, and also how this latest shift adds value and means for APAC's economy.
We all agree on the benefits and opportunities from global expansion, international reach and multi-channel retail perspectives. Yet major challenges, apart coming from experience-oriented customer engagement, lie in the solid connection between online and offline to achieve a comprehensive coverage of sales fuel and capital stake.
1. Key metrics powering China's outpacing consumerism in eCommerce as well as mCommerce
2. Scaling up eCommerce and mCommerce in China and the rest of the world
3. Future virtues of physical and brick-and-mortar retailer in sales growth and off-line consumer experience
4. Elements in forming an omni-channel environment as important as ensuring them to work in unison
5. Factors gauging the success of eCommerce brand and loyalty

ALBAN VILLANI,
COMMERCIAL DIRECTOR CRITEO, SOUTH EAST ASIA



PLATINUM SPONSOR

Treat me like an individual, you've got the knowledge! The quest for personalised marketing.

Consumers now expect brands to rise above the fray of marketing messages by delivering personalized experiences that are both relevant and meaningful. The holy grail for marketers is to create a seamless portrait of the consumer across all environments. Online and offline experiences are merging to drive better consumer experiences and in turn business results. This presentation looks at the practices that fast thinking marketers are employing in marketing personalization through the use of cross device matching. It also looks at what needs to be done beyond cross device and how marketers can benefit from a more holistic view of todays consumer.

SRIKANT KOTAPALLI,
HEAD OF PRODUCT STRATEGY, VWO



GOLD SPONSOR

How to build a winning optimization strategy?

AB Testing has been one of the easiest ways of boosting conversion rates. But most customers tend to use it in a tactical way that gets them some early wins, but pushes them down the loop of high volume, low returns testing. Maturing from tactical testingto adopting a winning optimization strategy needs adopting a structured framework and understanding visitor behavior in depth. While this approach takes more effort but guarantees better wins and a scalable optimization program. This session will cover the process and the tools required to build an winning optimization engine.

ALLARD SJOLLEMA,
CHIEF EXECUTIVE OFFICER NEW MARKETS, COURTS ASIA LIMITED

E-Commerce, The Great Equalizer?

There are now more people that have a mobile phone than there are people who have a flushing toilet or running water. As the digital revolution goes full steam ahead, it looks as if not much has changed at the bottom of the income pyramid. That notion is wrong. If we ignore the dramatic changes that are occurring in the lives of the less affluent, we are missing out on one of the biggest opportunities in the global market today.

PATRICK SIM,
GENERAL MANAGER, EXPERIAN MARKETING SERVICES

SIMON TRILSBACH,
GENERAL MANAGER, EXPERIAN DATA QUALITY



Official Sponsor

Omni-Channel Retail

Step Up: Ready for mobile business unusual. Here is a nightmare to shop on mobile device. Many businesses are keen to embrace m-Commerce to take on the challenge of the tiny screen and replicating the desktop experience. Truthfully, the mobile infrastructure is still in its infancy although it becomes the primary means of network browsing in SEA. Still, there are possibilities to make better mobile shopping which has been proven by plenty best mobile marketers. ""Why my mobile site is responsive but always with issues?"" This involves three main takeaways: -Difference between developing mobile-optimized transactional website and application -Integrated essentials to develop the mobile-based engagements -Focus on instant and easy experience by building the effective mobile wallet.

PAUL SRIVORAKUL,
GROUP CEO AT ACOMMERCE

Keynote 2 - South East Asia Ecommerce: Where to? What does the future hold?

Nowadays customers are dotted everywhere driven by the prominence of smartphones and tablets. Building a sustainable e-commerce is necessarily the first step, a milestone that is easily said but not easily done. However it is still farther from the ultimate goal -Going Global. This session will zooms in on the present and future of cross-border ecommerce . It is followed by sending out a message, businesses should decipher and facilitate the complexities rooted at the bottom of global e-commerce structure. Staffing, inventory, payment, legislation and operation challenges -To what extent it hinder your business at the development level or hold your business at ASIA border? What is the structural difference between domestic and cross-border e-commerce?

KAI KUX,
MANAGING DIRECTOR, AVG

eTail -Focus Day: Promising Yet Tough Markets

Following in the footsteps of China and the U.S., Southeast Asia is on the cusp of an e-commerce golden age! The unique opportunities of the SEA etail markets, it’s relatively large and growing! Kai will be sharing the huge market potential and untapped services available in Southeast Asia and also the multi faceted challengesin selling goods across South East Asia with a regional perspective.

TOMAS LABOUTKA,
CEO & CO-FOUNDER OF HOTELQUICKLY

Companies' Mission (im)possible: Customer understanding & targeting. All team #1 priority for defining (digital) strategies in 2016

- The purpose of customer definition, customer understanding and targeting and relevance to defining (digital) strategies and staying competitive (why is it important?)
- The various approaches & best practices (from HotelQuickly, uber, airbnb, evernote and others)
- Holistic approach to building a robust customer understanding systems
- Team involvement role distributions to stay agile, tools

DAVID CHMELAR,
CEO, IPRICE GROUP

Data driven company culture is a must in the digital age

With digital being an absolute reality and the new normal, companies gained access to enormous amount of data. But essentially they are facing a new challenge –there is too much data. David will share his experience on how he is building data driven company culture, what are the benefits for the company and how every C-level manager should think about data.

NG YAU CHUAN,
CLIENT PARTNER, FACEBOOK

Succeeding in a Mobile-First World

Consumers have gone mobile - but brands struggle to catch up. In face of a cross-device, complex path to purchase, hear about how marketers can drive people through the path to purchase with personalized marketing at scale.

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Event Speakers / meet with greaters

Paul Srivorakul

Group CEO at aCommerce

Tomas Laboutka

CEO & Co-founder of HotelQuickly



Tomas Laboutka is a serial entrepreneur, founding three ventures over the past six years. The Prague native was born with a passion for adventure that lead him to study abroad in countries across Europe and Russia. The son of a businessman, Tomas had always been inspired to study entrepreneurship and went on to earn multiple degrees in international business and management. After finishing his education, Tomas took on the role of Project Manager for multinational consultancies, focusing on market entry strategies and matchmaking in Central and Eastern Europe.

Tiger Wang

Country Manager, Global Business Development of Alibaba.com



Patrick Sim

General Manager, Experian Marketing Services



Patrick Sim is General Manager, Experian Marketing Services, a multi-national information services company helping global e-commerce clients optimize their performance marketing, through use of data and automation.
With 15 years of experience spanning both B2B and B2C environments, Patrick understands business needs of various industries. Bringing with him a wealth of expertise and experience, Patrick has greatly influenced leading companies across varied industries – hospitality, retail, insurance and finance – to reengineer their customer engagement and drive revenue conversion altogether.

Simon Trilsbach

General Manager, Experian Data Quality



Simon Trilsbach is General Manager, Experian Data Quality where he is responsible for driving strategy and business growth across SE Asia & India.
Simon has over 10 years in working with Digital and Data-Driven Marketing solutions. Over the last 5 years Trilsbach has been based in Singapore responsible for scaling SaaS and Social businesses across APAC.

Alban Villani

Commercial Director Criteo, South East Asia



Based in Singapore, Alban is Director of Sales SEA for Criteo. He comes with 10 years of experience in digital marketing strategy & product development for the Web and Mobile advertising industries in Europe, the USA and APAC.

Allard Sjollema

Chief Executive Officer New Markets, Courts Asia Limited



Allard Sjollema is CEO New Markets for Courts Asia, the regions leading electrical, IT and furniture retailer. Currently active in Singapore, Malaysia and Indonesia, Courts Asia holds the intellectual property rights to 18 markets in Asia. Having previously held senior international leadership positions with Europe’s largest retailers, Tesco and Metro Group, Allard has unequalled retail and wholesale experience in 13 mature and emerging markets in South America, Europe and Asia

David Chmelar

CEO, iprice group



Experience in top management and strategy consulting. Key expertise in financial industry product development, treasury and managerial finance and sales channels development. Interest in Asian markets.

Srikant Kotapalli

Head of Product Strategy, VWO



Srikant heads Product Strategy @ VWO, a leading conversion optimization platform provider. Srikant has more than 9 years of experience in Consulting and Product development for clients across industries including Retail and CPG.

Kai Kux

Managing Director, AVG



Kai is Managing Director of AVG responsible for sourcing and executing investments. He has co-founded HappyFresh, iMoney Group, iprice Group and TrustedCompany.
Kai currently serves on the boards of iprice and TrustedCompany. Previously, Kai held the role of CCO at HappyFresh and COO of iMoney Group. Prior to joining AVG, Kai led various IPO and M&A mandates in his roles at J.P. Morgan and advised Says.com on their sale to Catcha Group. He studied at WHU in Germany and Carnegie Mellon in the US.

Ng Yau Chuan

Client Partner, Facebook



Yau is a Client Partner at Facebook Malaysia's newly launched office, where he runs the Ecommerce and Telco vertical. Most recently before that, Yau was the Insights Lead at Google Malaysia. He draws inspiration in his work from the many amazing ways that Malaysians are using the internet to transact and spur commerce. It's his privilege to be here today to contribute to a flourishing Ecommerce landscape.

Event Price list / perfect price for event

Original

$589

Early Bird

$489

Press Release / get news!

Malaysian online shoppers set to increase, says group

KUALA LUMPUR: Reblex Business Group Sdn Bhd, an organiser of business conferences, sees the number of Malaysian online shoppers increasing over the next five years.
President Felex Tan said online shoppers are expected to make up 50% of the population within this period...

5Th Asia Ecommerce Conference 2015 Announced

KUALA LUMPUR, May 14 (Bernama) -- The 5th Asia eCommerce Conference 2015 has been announced and the leading business commerce will be held on May 27, 2015,at the One World Hotel in Kuala Lumpur, Malaysia. The annual conference brings industry leaders from around the world to discuss and share business practices, strategies, experiences, and trends in e-commerce. Among growing trends, e-commerce is a globally leading platform for simple,seamless online sales...

4th Asia eCommerce Conference 2014 - Showcasing Tomorrow's Business

KUALA LUMPUR, Malaysia, Oct. 20, 2014 /PRNewswire/ -- RebleX Business Group and Multimedia Development Corporation (MDeC) will hold its 4th Asia eCommerce Conference 2014 at The Royale Chulan Hotel, Kuala Lumpur, on 28th October 2014. Featuring 12 renowned e-commerce business leaders around the world, it leads and highlights discussions on the latest developments of e-commerce and how retail business can increase sales growth through digital business...

4th Asia eCommerce Conference 2014 - Showcasing Tomorrow's Business

KUALA LUMPUR, Malaysia, Oct. 20, 2014 /PRNewswire/ -- RebleX Business Group and Multimedia Development Corporation (MDeC) will hold its 4th Asia eCommerce Conference 2014 at The Royale Chulan Hotel, Kuala Lumpur, on 28th October 2014. Featuring 12 renowned e-commerce business leaders around the world, it leads and highlights discussions on the latest developments of e-commerce and how retail business can increase sales growth through digital business...

4th Asia eCommerce Conference 2014 - Showcasing Tomorrow's Business

KUALA LUMPUR, Malaysia, Oct. 20, 2014 /PRNewswire/ -- RebleX Business Group and Multimedia Development Corporation (MDeC) will hold its 4th Asia eCommerce Conference 2014 at The Royale Chulan Hotel, Kuala Lumpur, on 28th October 2014. Featuring 12 renowned e-commerce business leaders around the world, it leads and highlights discussions on the latest developments of e-commerce and how retail business can increase sales growth through digital business...

4th Asia eCommerce Conference 2014 - Showcasing Tomorrow's Business

KUALA LUMPUR, Malaysia, Oct. 20, 2014 /PRNewswire/ -- RebleX Business Group and Multimedia Development Corporation (MDeC) will hold its 4th Asia eCommerce Conference 2014 at The Royale Chulan Hotel, Kuala Lumpur, on 28th October 2014. Featuring 12 renowned e-commerce business leaders around the world, it leads and highlights discussions on the latest developments of e-commerce and how retail business can increase sales growth through digital business...

4th Asia eCommerce Conference 2014 - Showcasing Tomorrow's Business

KUALA LUMPUR, Malaysia, Oct. 20, 2014 /PRNewswire/ -- RebleX Business Group and Multimedia Development Corporation (MDeC) will hold its 4th Asia eCommerce Conference 2014 at The Royale Chulan Hotel, Kuala Lumpur, on 28th October 2014. Featuring 12 renowned e-commerce business leaders around the world, it leads and highlights discussions on the latest developments of e-commerce and how retail business can increase sales growth through digital business...

4th Asia eCommerce Conference 2014 - Showcasing Tomorrow's Business

KUALA LUMPUR, Malaysia, Oct. 20, 2014 /PRNewswire/ -- RebleX Business Group and Multimedia Development Corporation (MDeC) will hold its 4th Asia eCommerce Conference 2014 at The Royale Chulan Hotel, Kuala Lumpur, on 28th October 2014. Featuring 12 renowned e-commerce business leaders around the world, it leads and highlights discussions on the latest developments of e-commerce and how retail business can increase sales growth through digital business...

4th Asia eCommerce Conference 2014 - Showcasing Tomorrow's Business

KUALA LUMPUR, Malaysia, Oct. 20, 2014 /PRNewswire/ -- RebleX Business Group and Multimedia Development Corporation (MDeC) will hold its 4th Asia eCommerce Conference 2014 at The Royale Chulan Hotel, Kuala Lumpur, on 28th October 2014. Featuring 12 renowned e-commerce business leaders around the world, it leads and highlights discussions on the latest developments of e-commerce and how retail business can increase sales growth through digital business...

4th Asia eCommerce Conference 2014 - Showcasing Tomorrow's Business

KUALA LUMPUR, Malaysia, Oct. 20, 2014 /PRNewswire/ -- RebleX Business Group and Multimedia Development Corporation (MDeC) will hold its 4th Asia eCommerce Conference 2014 at The Royale Chulan Hotel, Kuala Lumpur, on 28th October 2014. Featuring 12 renowned e-commerce business leaders around the world, it leads and highlights discussions on the latest developments of e-commerce and how retail business can increase sales growth through digital business...

4th Asia eCommerce Conference 2014 - Showcasing Tomorrow's Business

KUALA LUMPUR, Malaysia, Oct. 20, 2014 /PRNewswire/ -- RebleX Business Group and Multimedia Development Corporation (MDeC) will hold its 4th Asia eCommerce Conference 2014 at The Royale Chulan Hotel, Kuala Lumpur, on 28th October 2014. Featuring 12 renowned e-commerce business leaders around the world, it leads and highlights discussions on the latest developments of e-commerce and how retail business can increase sales growth through digital business...

Event Location

The Royale Chulan, KL, Malaysia
5 Jalan Conlay,
Kuala Lumpur, Wilayah Persekutuan 50450
Malaysia

Conference Organizer
RebleX Business Group Sdn.Bhd (947250-M)
Unit 7-1,Wisma Genting (New Wing),
No 28 Jalan Sultan Ismail,
50250 Kuala Lumpur, Malaysia

asia_ecommerce@reblexgroup.com

Tel: +603-27247006 Fax: +603-27247007

09:00 - 18:00

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